{"id":2593,"date":"2025-02-18T09:04:39","date_gmt":"2025-02-18T02:04:39","guid":{"rendered":"https:\/\/tworldvietnam.com\/?p=2593"},"modified":"2025-02-25T15:46:56","modified_gmt":"2025-02-25T08:46:56","slug":"tai-sao-doanh-nghiep-du-lo-van-ban-duoc-gia-cao","status":"publish","type":"post","link":"https:\/\/tworldvietnam.com\/en\/tai-sao-doanh-nghiep-du-lo-van-ban-duoc-gia-cao\/","title":{"rendered":"T\u1ea1i sao c\u00f3 doanh nghi\u1ec7p d\u00f9 l\u1ed7 v\u1eabn b\u00e1n \u0111\u01b0\u1ee3c gi\u00e1 cao?"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\"><span style=\"font-family: arial, helvetica, sans-serif;\">Trong th\u1ebf gi\u1edbi mua b\u00e1n doanh nghi\u1ec7p, kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o m\u1ed9t doanh nghi\u1ec7p thua l\u1ed7 c\u0169ng b\u1ecb \u0111\u1ecbnh gi\u00e1 th\u1ea5p. Th\u1ef1c t\u1ebf, c\u00f3 r\u1ea5t nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p doanh nghi\u1ec7p d\u00f9 kh\u00f4ng c\u00f3 l\u1ee3i nhu\u1eadn nh\u01b0ng v\u1eabn \u0111\u01b0\u1ee3c mua l\u1ea1i v\u1edbi gi\u00e1 cao. V\u1eady \u0111\u00e2u l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 gi\u00fap m\u1ed9t doanh nghi\u1ec7p d\u00f9 l\u1ed7 v\u1eabn c\u00f3 th\u1ec3 h\u1ea5p d\u1eabn nh\u00e0 \u0111\u1ea7u t\u01b0?<\/span><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">1. Gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n h\u1eefu h\u00ecnh v\u00e0 v\u00f4 h\u00ecnh<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">M\u1ed9t doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 d\u1ef1a tr\u00ean l\u1ee3i nhu\u1eadn m\u00e0 c\u00f2n d\u1ef1a v\u00e0o gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n. Nh\u1eefng t\u00e0i s\u1ea3n n\u00e0y c\u00f3 th\u1ec3 bao g\u1ed3m:<\/span><\/p>\n<ul data-spread=\"false\">\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>T\u00e0i s\u1ea3n h\u1eefu h\u00ecnh<\/strong>: M\u00e1y m\u00f3c, thi\u1ebft b\u1ecb, b\u1ea5t \u0111\u1ed9ng s\u1ea3n, nguy\u00ean v\u1eadt li\u1ec7u.<\/span><\/li>\n<li><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>T\u00e0i s\u1ea3n v\u00f4 h\u00ecnh<\/strong>: Th\u01b0\u01a1ng hi\u1ec7u, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, b\u1eb1ng s\u00e1ng ch\u1ebf, h\u1ee3p \u0111\u1ed3ng kinh doanh.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">N\u1ebfu doanh nghi\u1ec7p s\u1edf h\u1eefu nh\u1eefng t\u00e0i s\u1ea3n gi\u00e1 tr\u1ecb, ng\u01b0\u1eddi mua s\u1eb5n s\u00e0ng chi tr\u1ea3 m\u1ee9c gi\u00e1 cao d\u00f9 l\u1ee3i nhu\u1eadn hi\u1ec7n t\u1ea1i ch\u01b0a kh\u1ea3 quan.<\/span><\/p>\n<figure id=\"attachment_2640\" aria-describedby=\"caption-attachment-2640\" style=\"width: 693px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-2640\" src=\"https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-1.png\" alt=\"\" width=\"693\" height=\"494\" srcset=\"https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-1.png 1016w, https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-1-768x547.png 768w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/><figcaption id=\"caption-attachment-2640\" class=\"wp-caption-text\">M\u1ed9t doanh nghi\u1ec7p kh\u00f4ng ch\u1ec9 \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 d\u1ef1a tr\u00ean l\u1ee3i nhu\u1eadn m\u00e0 c\u00f2n d\u1ef1a v\u00e0o gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n<\/figcaption><\/figure>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">2. Ti\u1ec1m n\u0103ng t\u0103ng tr\u01b0\u1edfng<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">Nh\u00e0 \u0111\u1ea7u t\u01b0 kh\u00f4ng ch\u1ec9 nh\u00ecn v\u00e0o qu\u00e1 kh\u1ee9 m\u00e0 c\u00f2n \u0111\u00e1nh gi\u00e1 kh\u1ea3 n\u0103ng ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai. N\u1ebfu doanh nghi\u1ec7p c\u00f3 n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc, m\u00f4 h\u00ecnh kinh doanh ti\u1ec1m n\u0103ng ho\u1eb7c \u0111ang trong giai \u0111o\u1ea1n \u0111\u1ea7u t\u01b0 m\u1ea1nh m\u1ebd \u0111\u1ec3 m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n, h\u1ecd s\u1ebd s\u1eb5n s\u00e0ng chi s\u1ed1 ti\u1ec1n l\u1edbn \u0111\u1ec3 s\u1edf h\u1eefu.<\/span><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">3. L\u1ee3i th\u1ebf c\u1ea1nh tranh<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">M\u1ed9t doanh nghi\u1ec7p d\u00f9 \u0111ang thua l\u1ed7 nh\u01b0ng c\u00f3 v\u1ecb tr\u00ed v\u1eefng ch\u1eafc tr\u00ean th\u1ecb tr\u01b0\u1eddng, s\u1edf h\u1eefu c\u00f4ng ngh\u1ec7 \u0111\u1ed9c quy\u1ec1n, m\u1ea1ng l\u01b0\u1edbi ph\u00e2n ph\u1ed1i r\u1ed9ng ho\u1eb7c h\u1ec7 sinh th\u00e1i kh\u00e1ch h\u00e0ng trung th\u00e0nh th\u00ec v\u1eabn c\u00f3 gi\u00e1 tr\u1ecb l\u1edbn trong m\u1eaft nh\u00e0 \u0111\u1ea7u t\u01b0.<\/span><\/p>\n<p>Xem th\u00eam: <a href=\"https:\/\/www.facebook.com\/share\/p\/1Ppj5hPSj8\/\" target=\"_blank\" rel=\"noopener\">Gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n th\u1ef1c s\u1ef1 bao nhi\u00eau?<\/a><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">4. L\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng trung th\u00e0nh<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">M\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u1edbn, trung th\u00e0nh v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap doanh nghi\u1ec7p \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 cao. \u0110\u1eb7c bi\u1ec7t, trong c\u00e1c ng\u00e0nh nh\u01b0 SaaS, e-commerce hay ti\u00eau d\u00f9ng nhanh, gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng (Customer Lifetime Value &#8211; CLV) c\u00f3 th\u1ec3 quan tr\u1ecdng h\u01a1n c\u1ea3 l\u1ee3i nhu\u1eadn t\u1ee9c th\u1eddi.<\/span><\/p>\n<figure id=\"attachment_2641\" aria-describedby=\"caption-attachment-2641\" style=\"width: 750px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-2641\" src=\"https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-2.jpg\" alt=\"\" width=\"750\" height=\"422\" \/><figcaption id=\"caption-attachment-2641\" class=\"wp-caption-text\">M\u1ed9t l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng l\u1edbn, trung th\u00e0nh v\u00e0 c\u00f3 gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap doanh nghi\u1ec7p \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 cao<\/figcaption><\/figure>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">5. Doanh thu \u1ed5n \u0111\u1ecbnh d\u00f9 l\u1ee3i nhu\u1eadn th\u1ea5p<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">Doanh thu l\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u1edbc \u0111o quan tr\u1ecdng c\u1ee7a doanh nghi\u1ec7p. M\u1ed9t doanh nghi\u1ec7p c\u00f3 doanh thu \u1ed5n \u0111\u1ecbnh, d\u00f9 l\u1ee3i nhu\u1eadn ch\u01b0a cao, v\u1eabn c\u00f3 th\u1ec3 h\u1ea5p d\u1eabn ng\u01b0\u1eddi mua, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi c\u00f3 kh\u1ea3 n\u0103ng t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed v\u00e0 t\u0103ng hi\u1ec7u su\u1ea5t trong t\u01b0\u01a1ng lai.<\/span><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">6. Chi\u1ebfn l\u01b0\u1ee3c tho\u00e1i v\u1ed1n c\u1ee7a nh\u00e0 \u0111\u1ea7u t\u01b0<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">\u0110\u00f4i khi, m\u1ed9t doanh nghi\u1ec7p \u0111\u01b0\u1ee3c b\u00e1n v\u1edbi gi\u00e1 cao \u0111\u01a1n gi\u1ea3n v\u00ec nh\u00e0 \u0111\u1ea7u t\u01b0 mu\u1ed1n tho\u00e1i v\u1ed1n ho\u1eb7c c\u00f3 chi\u1ebfn l\u01b0\u1ee3c M&amp;A (mua b\u00e1n v\u00e0 s\u00e1p nh\u1eadp) nh\u1eb1m h\u1ee3p nh\u1ea5t th\u1ecb ph\u1ea7n, lo\u1ea1i b\u1ecf \u0111\u1ed1i th\u1ee7 ho\u1eb7c m\u1edf r\u1ed9ng danh m\u1ee5c \u0111\u1ea7u t\u01b0.<\/span><\/p>\n<h2><span style=\"font-family: arial, helvetica, sans-serif;\">7. Xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng<\/span><\/h2>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">Trong m\u1ed9t s\u1ed1 ng\u00e0nh c\u00f4ng nghi\u1ec7p, gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u00f3 th\u1ec3 ph\u1ee5 thu\u1ed9c v\u00e0o xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng. V\u00ed d\u1ee5, c\u00e1c c\u00f4ng ty c\u00f4ng ngh\u1ec7 d\u00f9 ch\u01b0a c\u00f3 l\u1ee3i nhu\u1eadn nh\u01b0ng v\u1eabn \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 cao do ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai.<\/span><\/p>\n<figure id=\"attachment_2642\" aria-describedby=\"caption-attachment-2642\" style=\"width: 685px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-2642\" src=\"https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-3.jpg\" alt=\"\" width=\"685\" height=\"358\" srcset=\"https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-3.jpg 1201w, https:\/\/tworldvietnam.com\/wp-content\/uploads\/2025\/02\/DOANH-NGHIEP-3-768x402.jpg 768w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><figcaption id=\"caption-attachment-2642\" class=\"wp-caption-text\">Trong m\u1ed9t s\u1ed1 ng\u00e0nh c\u00f4ng nghi\u1ec7p, gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u00f3 th\u1ec3 ph\u1ee5 thu\u1ed9c v\u00e0o xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng<\/figcaption><\/figure>\n<p><strong>&gt;&gt;&gt; Ti\u0300m hi\u00ea\u0309u th\u00eam: <a href=\"https:\/\/tworldvietnam.com\/en\/giai-phap-nhuong-quyen-thuong-mai-hieu-qua\/\">T\u01b0 v\u1ea5n nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i: Gi\u1ea3i ph\u00e1p m\u1edf r\u1ed9ng th\u01b0\u01a1ng hi\u1ec7u hi\u1ec7u qu\u1ea3<\/a><\/strong><\/p>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\">Kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o doanh nghi\u1ec7p c\u0169ng \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 ch\u1ec9 d\u1ef1a tr\u00ean l\u1ee3i nhu\u1eadn. N\u1ebfu b\u1ea1n l\u00e0 ch\u1ee7 doanh nghi\u1ec7p \u0111ang mu\u1ed1n b\u00e1n c\u00f4ng ty ho\u1eb7c nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111ang t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i, h\u00e3y c\u00e2n nh\u1eafc c\u00e1c y\u1ebfu t\u1ed1 tr\u00ean \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c. <a href=\"https:\/\/www.facebook.com\/tworldvietnam\/\" target=\"_blank\" rel=\"noopener\"><strong>Transworld Business Advisors<\/strong><\/a> v\u1edbi kinh nghi\u1ec7m h\u01a1n 40 n\u0103m trong l\u0129nh v\u1ef1c mua b\u00e1n doanh nghi\u1ec7p s\u1ebd gi\u00fap b\u1ea1n t\u1ed1i \u01b0u h\u00f3a gi\u00e1 tr\u1ecb v\u00e0 t\u00ecm \u0111\u01b0\u1ee3c giao d\u1ecbch ph\u00f9 h\u1ee3p nh\u1ea5t.<\/span><\/p>\n<p><span style=\"font-family: arial, helvetica, sans-serif;\"><strong>Li\u00ean h\u1ec7 ngay v\u1edbi ch\u00fang t\u00f4i \u0111\u1ec3 nh\u1eadn t\u01b0 v\u1ea5n chi ti\u1ebft!<\/strong><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Trong th\u1ebf gi\u1edbi mua b\u00e1n doanh nghi\u1ec7p, kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o m\u1ed9t doanh nghi\u1ec7p thua l\u1ed7 c\u0169ng b\u1ecb \u0111\u1ecbnh gi\u00e1 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2594,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[10,151,1],"tags":[],"class_list":["post-2593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-spotlight","category-news","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/posts\/2593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/comments?post=2593"}],"version-history":[{"count":3,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/posts\/2593\/revisions"}],"predecessor-version":[{"id":2643,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/posts\/2593\/revisions\/2643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/media\/2594"}],"wp:attachment":[{"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/media?parent=2593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/categories?post=2593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tworldvietnam.com\/en\/wp-json\/wp\/v2\/tags?post=2593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}