SKU: 24492874501

Speaking Frankly About Customer Relationship Management: Why Customer Relationship Management Is Still Alive and Vital to Your Company's Customer Stra

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Speaking Frankly About Customer Relationship Management: Why Customer Relationship Management Is Still Alive and Vital to Your Company's Customer StraIs Customer Relationship Management (CRM) an obsolete concept? As technology and cultural changes continue to influence our customer strategies, the terms and methods we use to define them are also changing. Is CRM still relevant as we address the need for customer engagement innovation and the customer experience? What role does customer relationship management play? How does it support the initiatives that drive customers to buy, return, and

Is Customer Relationship Management (CRM) an obsolete concept? As technology and cultural changes continue to influence our customer strategies, the terms and methods we use to define them are also changing. Is CRM still relevant as we address the need for customer engagement innovation and the customer experience? What role does customer relationship management play? How does it support the initiatives that drive customers to buy, return, and recommend your products and services to others? And how do you ensure that everyone in your company is working together towards the goal of building customer relationships through meaningful interactions that make the customer feel rewarded for doing business with you? Speaking Frankly About Customer Relationship Management (Why Customer Relationship Management Is Still Alive and Vital To Your Company's Customer Strategy) is a timely collaboration resource for customer relationship strategy success. It proposes that Customer Relationship Management achievement comes from honest and transparent conversations about CRM strategy and technology. Filled with practical and actionable guidance, the book reminds us of the important collaboration principals that drive customer relationship-building, engagement and experience. Sharing from over 20 years of experience designing and implementing customer strategies and technology solutions, innovation strategist JC Quintana compels us to speak frankly about our business relationships and the interactions that lead to trust and heartfelt service.

Binding Type: Paperback
Publisher: Crg Press
Published: 04/15/2015
ISBN: 9780988914513
Pages: 246
Weight: 0.70lbs
Size: 8.50h x 5.50w x 0.56d
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SKU: 24492874501

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George Kraft
Lowell, US
★★★★★ 2
a bit thick
Color: Lotion, Size: 6 Fl Oz (Pack of 1), Style: Kids
It's a bit thick but par for 50 I guess. So doesn't go on that easily. The search for the perfect 50 continues. No fragrance is definitely a plus on this one.
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Reviewed in the United States on August 2, 2022
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Jill
Battle Creek, US
★★★★★ 4
Good sub screen
Color: Lotion, Size: 6 Fl Oz (Pack of 1), Style: Kids
Don't need to apply often as regular sub screen
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Reviewed in the United States on September 11, 2019
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Stacy Holder
Draper, US
★★★★★ 5
Great quality
It worked great for covering my lips. Great quality
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Reviewed in the United States on October 27, 2025
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mckinley
Pawtucket, US
★★★★★ 4
Good color!
Bought for a Halloween costume. It had a weird taste to it. Color was a true black and with good coverage. Not the best quality but good enough for only a night.
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Reviewed in the United States on May 6, 2026
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Jacob D. Olson
Bozeman, US
★★★★★ 5
as advertised
great value, thank you
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Reviewed in the United States on October 17, 2025

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